Idea Cellular has unveiled a new SIM card-based fleet tracking service in collaboration with MapmyIndia, Delhi-based maps and tracking services provider. This solution is currently in the pilot stage and is being rolled out to a select set of clients. With the new fleet tracking service, enterprise clients will be able to track the position of their fleet on MaymyIndias maps. The companys tracking solution works without Internet and even when the SIM is installed on a low-cost feature phone.

Idea Cellular is an AV Birla group company and provides Global System for Mobile communications (GSM)-based wireless service at the pan-India level. It is present in all 22 telecom circles.